Google Ads trends for Beauty & Personal Care
Last updated at: 01/02/2026
Explore monthly Google Ads trends in Beauty & Personal Care. This category includes skincare, cosmetics, haircare, and wellness products competing for consumer attention.
Number of Google Ads in Beauty & Personal Care category in past year
Number of Google Ads in Beauty & Personal Care category
Products Advertised in This Category
Beauty & Personal Care ads typically feature:
- Skincare products and anti-aging treatments
- Makeup, cosmetics, and beauty tools
- Haircare, styling products, and hair color
- Fragrances and perfumes
- Personal hygiene and grooming products
- Natural and organic beauty brands
- Men's grooming products
Why This Data Is Valuable
Beauty advertisers benefit by:
- Identifying seasonal beauty trends and demand spikes
- Understanding competitive intensity in specific product categories
- Optimizing ad budgets for maximum ROI
- Discovering emerging beauty trends early
Explore Related Categories
Raising categories
Local Services
Family & Community
Mature
Household Supplies
Sports & Outdoors
Grocery
Food & Groceries
Pet Supplies
Hobbies, Games & Leisure
Toys & Games
Apparel
Arts & Entertainment
Descending categories
Political
Health & Beauty
Computers & Consumer Electronics
Finance
Cameras & Optics
Home Improvement
Travel, Luggage & Bags
Books, Movies & Music
Baby & Kids
Religious & Ceremonial
Sports & Fitness
Home & Garden
Animals & Pet Supplies
Furniture
Apparel & Accessories
Office & School Supplies
Electronics
Baby & Toddler
Musical Instruments
Software
Business & Industrial
Internet & Telecom
Food, Beverages & Tobacco
Luggage & Bags
Media
Health
Sporting Goods
News, Books & Publications
Autos & Vehicles
Automotive
Vehicles & Parts
Arts, Crafts & Party Supplies
Jobs & Education
Office Supplies
Occasions & Gifts
Hardware
Mobile App Utilities
Commercial
Law & Government
Dining & Nightlife
Real Estate
Travel & Tourism
Shopping