Google Ads trends for Apparel & Accessories

Last updated at: 01/01/2026
+8.09% in last year

Track the monthly volume of Google Ads in the Apparel & Accessories category. This data reveals seasonal trends, competitive intensity, and market opportunities in fashion advertising.

Number of Google Ads in Apparel & Accessories category in past year

Number of Google Ads in Apparel & Accessories category

Common Ad Types in This Category

Apparel & Accessories ads typically promote:

  • Clothing lines and fashion collections
  • Shoes, boots, and footwear
  • Jewelry, watches, and accessories
  • Handbags, wallets, and belts
  • Seasonal fashion and trend-driven items
  • Sustainable and eco-friendly fashion brands

Why Track Apparel Ad Trends

Understanding ad volume helps fashion retailers:

  • Identify peak shopping seasons and plan campaigns accordingly
  • Benchmark against competitor advertising activity
  • Optimize ad spend during high-competition periods
  • Discover emerging fashion trends through ad data