Google Ads trends for Automotive

Last updated at: 01/03/2026
-40.78% in last year

Track Google Ads in the Automotive category, including vehicle sales, auto parts, maintenance services, and automotive accessories across dealerships and aftermarket suppliers.

Number of Google Ads in Automotive category in past year

Number of Google Ads in Automotive category

Automotive Advertising Types

Automotive ads cover:

  • New and used vehicle sales
  • Auto parts and accessories
  • Vehicle maintenance and repair services
  • Auto insurance and warranties
  • Car rentals and leasing
  • Performance and aftermarket upgrades

Why This Data Matters

Automotive advertisers can:

  • Track seasonal buying patterns (year-end sales, spring buying)
  • Monitor competitive dealership advertising
  • Optimize budgets for model launches
  • Identify emerging automotive trends

Explore Related Categories

Raising categories

+80.22%

Mature

+54.27%

Local Services

+25.16%

Family & Community

+8.42%

Sports & Outdoors

Descending categories

0.00%

Political

-2.39%

Grocery

-3.61%

Household Supplies

-3.62%

Pet Supplies

-7.80%

Food & Groceries

-8.88%

Hobbies, Games & Leisure

-9.29%

Health & Beauty

-10.66%

Books, Movies & Music

-10.83%

Baby & Kids

-13.77%

Travel, Luggage & Bags

-14.03%

Animals & Pet Supplies

-14.28%

Religious & Ceremonial

-14.71%

Home Improvement

-15.21%

Toys & Games

-15.80%

Office & School Supplies

-16.55%

Apparel

-17.11%

Musical Instruments

-17.11%

Software

-17.27%

Arts & Entertainment

-18.82%

Computers & Consumer Electronics

-22.91%

Finance

-24.42%

Sports & Fitness

-24.89%

Beauty & Personal Care

-27.45%

Home & Garden

-27.91%

Food, Beverages & Tobacco

-28.02%

Cameras & Optics

-28.81%

Sporting Goods

-29.02%

Arts, Crafts & Party Supplies

-29.44%

Media

-32.56%

Electronics

-33.43%

Business & Industrial

-34.69%

Baby & Toddler

-35.43%

Health

-36.13%

Luggage & Bags

-36.30%

Internet & Telecom

-36.58%

Furniture

-37.47%

Apparel & Accessories

-37.76%

Hardware

-38.71%

Jobs & Education

-38.97%

Autos & Vehicles

-39.89%

News, Books & Publications

-41.08%

Occasions & Gifts

-43.34%

Office Supplies

-45.35%

Mobile App Utilities

-45.63%

Vehicles & Parts

-46.51%

Commercial

-47.68%

Law & Government

-49.69%

Dining & Nightlife

-53.35%

Real Estate

-66.46%

Travel & Tourism

-86.83%

Shopping

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